Twas the day after Thanksgiving and all through the land,

The people were shopping with a to-do list in hand.

There were deals upon deals and the stores freshly stocked.

Holiday shopping made easy? What a thought, all were shocked.

From Colorado to Chicago and our website online,

Shop 'til you drop, it's Black Friday Sale time!

Yes, it's true! Starting Tuesday, November 26th, Grassroots Colorado and Grassroots Chicago are kicking off the Black Friday deals with 30% off in-store purchases. Come Friday, our storefronts open at 12 Noon with a 40% off doorbuster deal and a free Black Out G-Sprout pin (a Black Friday exclusive!) with the first 20 purchases.  Can't make it to a storefront? No fear. Grassrootscalifornia.com will feature the same deal online from now through Cyber Monday: 30% off all purchases and free pins for the first 200 online customers.  Here's our shopping guide for some of the best deals and items you should consider copping during the Grassroots Black Friday sales.

New Hats & Headwear

This fall, we dropped over 70 hats and it's a lot to unpack! From visual artists, musical artists, glass artists, festival merch, and Grassroots' own designers, there are fitted and snapback hats, dad hats, bucket hats, boonie-hats, beanies, and 5-panels for everyone!  Pictured here are nine of our staff's favorites. From left to right, they are the Desert Lore Woven Black Snapback, Snowboard Bear Navy Corduroy Fitted Hat, Removable Bear Cypress Earflap Fitted Hat, Pink Floyd The Wall Blue Snapback, Pho 20 Chili Pepper Dad Hat, Woodstock Antique Floral Bucket Hat, Secret Society V2 Green Pink Fitted Hat, Frosty Leaf Gray Snapback, and Slice of Life Black Badge Strapback Hat.  We're also dropping two new Black Out hats for black Friday: all black hats with the California bear on the front. Most Grassroots hats are between $25-50 but will be 30% off during this sale!  Shop our entire collection of hats including other variations of the ones above here.

For the Guys...

Chances are, your man wears a hoodie and is pretty particular about the one he's rocking. Our newest fall and winter collections feature zip-ups, tall pullovers, reversible hoodies, and sweatsuits for every guy on your list! Here are our best-sellers that will be discounted for the first time this sale. We've been raving about the Royal Roots Black Velour items for weeks, but the Royal Roots Mens Pullover Hoodie an insta-classic that is flying off the shelves. Next, is our Pink Floyd collaboration: The Pink Floyd The Wall Reversible Hoodie features a grayscale brick wall pattern on the outside and a pastel brick pattern on the inside, perfect for those who rock! Typically $170, you can score this hoodie for just $119 this weekend! Dig a little color? The Simon Haiduk Mycelia Luna Reversible Hoodie has a stunning landscape with pinks, purples, and blues on the outside, a grayscale mandala pattern on the inside, and a stash pocket on the arm. Looking for something warm and soft? The new Tulipa Sherpa Fleece Pullover is an excellent option for a teddy-bear soft, snuggly hoodie that is comfortable and cozy. Normally, $80, this hoodie will be just $56 on sale! The other Fall/Winter hoodies including the Removable Bear Neon Beach and Cypress hoodies are also on sale and are a thoughtful gift for the brother, boyfriend, son, dad, or homie in your life!

For the Ladies...

Grassroots California has a few new items that we think the ladies will love! From the Woodstock Collection we designed, celebrating the 50th anniversary of counter-culture arts, music, and festivals, we present the Woodstock Pink Flower Dad Hat, perfect for a sister, mom, girlfriend, or daughter. This dad hat is a steal considering it's discounted from $30 to just $21 on sale! If she digs a more flashy showstopper, the David Bowie Aladdin Sane Red Snapback is an excellent choice! The metallic, stain finish is stunning and with a gold Bowie Lightning Bolt, this is a glam rock hat that pops with class!  Next up, one of our favorite female artists from Denver, Whitney Holbourn designed a hat a pair of joggers this fall. The Whitney Holbourn To the Stars Joggers have stash pockets throughout and are a great pair of pants for festivals and daily life. Complete the outfit with The Black Velour Crop Hoodie. Yes, you can get the womens' pullover hoodie and womens' sweatpants, but this Crop Hoodie is a new item that flatters all body-types. It's soft, regal, and classy af.  Normally $60, these velour separates will be just $38.50 each on sale. Need something else for your special lady or bff? Check our other Womens' Apparel here, also 30% off this weekend!

 

Cool Stuff for Anyone!

Looking for something totally different than a hat or pin or shopping for a random gift-exchange? Here are a few new items that work for anyone, including yourself! The GRC x Never Summer 2020 West Bound Snowboard is currently available for pre-order and will be on sale for $413. This snowboard features our own bold, colorful artwork and a Grassroots bear face. Never Summer created The West Bound board with a new shape for better float, carve, and maneuvering, and it comes in three sizes: 153cm, 157cm, or 161X (wide). Another hot item we're stoked to boast about is the Pink Floyd The Wall Black Jersey. This unisex basketball jersey is part of our official collaboration collection with Pink Floyd, and the first jersey from Grassroots in a hot minute.  The $60 jersey will be on sale for $42 during the Black Friday and Cyber Monday sales. Blankets make a great gift and we've got two new ones for the season. The Desert Lore Woven Blanket and Tulipa Woven Blanket are warm, woven throws for indoor and outdoor needs and will be just $112 on sale.  And who doesn't need another bag? The Grassroots Experience Purple Backpack and Neon Glitch Allover Backpack are durable bookbags with zippered pouches, compartments, and tons of storage for everything you need on the go. Perfect for festivals, camping, school, hiking, or daily-use, these backpacks are poppin' and will be just $40 on sale! Get 'em while you can, fam!